12/20/09

Merry Christmas Atlanta


Seasons Greetings!
from
Flyline Search Marketing


Given we probably won't see snow in Atlanta this year for Christmas, we thought you might enjoy this photo of the wintery wonderland known as Northern New Mexico in December. 

May Gods Blessings be with you all throughout this holiday season!

We are thankful for all the wonderful clients that we were able to serve during 2009. If there is anything we can do for you we hope you will give us a call at 1-866-258-5511. Please visit our web site at (www.flylinesearchmarketing.com) to learn more about our products and services.

Happy Holidays,

The Flyline Search Marketing Blog Team

12/13/09

Zerorez® of Albuquerque and Blue Star Mothers team up to Support Troops



Give the gift of clean carpet and help support our troops this holiday season.


Flyline Search Marketing client Zerorez® of Albuquerque has teamed up with the Rio Grande Valley chapter of Blue Star Mothers of America, Inc. to create care packages for deployed soldiers.



Schedule a regular cleaning during the month of December and Zerorez® of Albuquerque will provide one of the following additional services FREE of charge in exchange for a cash or in-kind donation to the Blue Star Mothers.


FREE Services include:


• 100 sq. ft. of carpet cleaned


• Grout sealing


• Dryer vent cleaning


• Glass shower door sealing


• Clean and seal car windshield


• Chair or recliner sealing


• Twin or full size mattress cleaning


Sample donations for Blue Star Mothers include individual-size snacks, travel-size toiletries, socks, wash cloths, hand towels, and disposable cameras, to name a few. For a complete list of items in need, visit the Rio Grande Valley Chapter of Blue Star Mothers at http://www.nmrgvbluestarmothers.org/


This joint venture will allow the Blue Star Mothers to send care packages to troops stationed around the world, visit veterans in hospitals, and welcome those returning home from deployment.


What a great way to say “thank you” to our troops this holiday season! Zerorez® of Albuquerque is offering this great promotion for a limited time only. Be sure to call (505) 898-0669 and ask for the “Support Our Troops for the Holidays” Special by December 20 to book your appointment today!




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Zerorez® of Albuquerque Offers Holiday Incentive for Customers


Flyline Search Marketing client Zerorez® of Albuquerque is giving its customers something to talk about this holiday season.



In an effort to increase its “raving fan” service in the Albuquerque Metro area (including Rio Rancho, Corrales, East Mountains, Bernalillo, Placitas, Los Lunas, Bosque Farms, Belen, and Santa Fe) and to reward its satisfied clientele, Zerorez® is challenging its customers to a referral contest.


Between now and December 31, 2009, the client with the most business referrals to Zerorez® of Albuquerque will win his or her choice of three prizes (each valued at approximately $500): a 32” flat screen HDTV, a laptop computer, or a trip to Las Vegas, NV.

Zerorez® of Albuquerque provides both residential and commercial cleaning services that include: carpet cleaning and restoring; tile & grout cleaning, restoring and sealing; area & Oriental rug cleaning; air duct cleaning; upholstery cleaning and restoring; marble, stone, and brick cleaning, restoring, and sealing; granite, glass, and stainless steel cleaning and sealing.


In keeping with the spirit of giving, Zerorez® of Albuquerque will also reward a 10 % discount on all referred services performed. So spread the word to coworkers, friends, and loved ones - when the return equals a cleaner, greener, and healthier home or workplace, they’ll be glad you did.

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11/12/09

comScore Data on Holiday Promotions

Flyline Search Marketing is a full service Internet Marketing Agency. We provide Search Engine Marketing, Social Media Marketing, Search Engine Optimization and Media Consulting services. Take a look at the excellent data provided by comScore research. We think you will find it helpful.

comScore, Inc. News Release*******************


PayPal Holiday Season Promotions Boost Payment Method’s Share of Dollars at Major Retailer Sites
comScore Releases Report and Hosting Webinar on Alternative Payment Types Online

RESTON, VA, November 10, 2009 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released findings from a study of the impact of holiday promotions on PayPal’s use at major online retailers during the 2008 holiday season. As merchants and payment services prepare for a competitive 2009 holiday season, understanding the lifts from prior promotions is critical in assembling marketing programs that positively impact consumer preferences and drive share. The results of the comScore study show that PayPal promotions launched in Q4 2008 caused a significant increase in the payment method’s share of dollars spent at major retailer sites, including Overstock.com, Walmart.com and others, as consumers capitalized on attractive online deals. These and other relevant findings are covered in detail in the comScore report, Alternative Payment Types Online: The Rise and Maturity of PayPal and Others Across the e-Commerce Landscape, which is currently available for purchase. Highlights of the study will also be presented via a complimentary live webinar on Tuesday, November 10. Details on the webinar can be found below.


Holiday Promotions Drive Increase in PayPal Dollar Share

During Q4 2008, PayPal announced attractive promotions at several online retailer sites resulting in significant increases in its dollar share among partner retailer sites. Overstock.com customers were presented with 15 percent cash back on a $100 purchase when using PayPal, which helped push its dollar share up 3.6 percentage points to 18.6 percent. Walmart.com, which launched its partnership with PayPal in early October 2008, offered $20 off a purchase of $50 or greater when customers used a PayPal account to checkout, resulting in a 9.0 percent dollar share during Q4. Dell.com gave PayPal preferential treatment, positioning the payment option right under Dell’s payment plan and above all other credit card options, helping to boost PayPal’s share to 7.0 percent in Q4 2008, an increase of 5.1 percentage points from the previous quarter.

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Flyline Search Marketing Meeting With United Web Works

Andrew Reilly, CEO of United Web Works will be traveling to Atlanta this weekend to meet with the Flyline Search Marketing Leadership Team. United Web Works serves as a strategic partner for Flyline Search Marketing in providing web site design services.

Examples of web sites that UWW and Flyline Search Marketing have collaborated on are:

www.flylinesearchmarketing.com, www.petesplumbinginc.com, www.foxfenceco.com, www.justcashonline.com, www.greenheartenterprises.net, www.freeaccidentinformation.com




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9/27/09

Atlanta Search Marketing - Flyline Search Marketing



Flyline Search Marketing is a full service Internet Marketing Agency, located right here in Atlanta.


Search Engine Marketing is often attempted by the do it yourself entrepreneur. With a lot of practice and research, you can reach a certain level of success. However, what most pay per click advertisers don't understand is turning clicks into conversions.

To better understand how to acheive a higher conversion rate, CTR, you need to understand how to set up up multiple adword campaigns and keywords to deliver the prospective client onto the most relevant page on your web site. While this process is important, you can better understand how the program is working and your potential clients review of your site by using and understanding google analytics.

If you are currently using pay per click, and your not utilizing the free data available, you'll spend more money on your pay per click program than's necessary. You should always look for a google adwords certified company . If you are using a certified company, you should expect a daily or weekly summary of how your program is working. In addition, a representative should be in contact with you on a regular basis to make recommendations on how to optimize your experience. There are additional tracking methods to help identify the successs of your program.

A good pay per click, adwords, program can drive new business to your web site, if done correctly. Remember, you need a good web site, to help conversion, and well developed and thought out adwords program. Beware of search engine marketers that use, "off the shelf" keywords. Certain companies will use low conversion keywords to boost the clicks. Since their business module is to drive clicks, this can be bad for you. Bad keywords cost you money. Remember a good search marketing company is interested in conversion, not clicks.


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